Author name: Bonicab

In 2016, Digital Ad Spending May Surpass Television

Bonicab / December 9, 2015

As the new year rapidly approaches, it’s time to reflect on some major changes in media over the last several years. For […]

Bonicab / December 2, 2015

An organization’s mission statement is basically a synopsis of its corporate culture. Also known as company culture, corporate culture is

Bonicab / September 11, 2015

GIF stands for “graphics interchange format” – a looping format that is a cross between a still picture and animated

Bonicab / August 24, 2015

Broadcast television will still be the primary advertising medium for both parties in the upcoming elections, accounting for $5.8 billion

Bonicab / August 13, 2015

Facebook and YouTube are the two largest competitors on the web for video advertising. Although YouTube is the clear leader,